— Business divisions
Seven sectors. One group.
A diversified portfolio of operating businesses and investments — each anchored in deep sector expertise and disciplined execution.
Media & Broadcasting
Radio stations across Uganda and South Sudan — Radio 4 Uganda, Radio 7 Masindi, Radio 8 Masaka, Elgon Region, and Radio One South Sudan.
- Commercial broadcasting
- Advertising solutions
- Media buying
- Corporate communications
- Digital media campaigns
Marketing & Brand Communication
Building on the legacy of Balaam Marketing Agency — strategy, identity, activations and PR for ambitious brands.
- Brand development
- Experiential marketing
- Product launches
- Public relations
- Advertising management
Events & Entertainment
From international concerts to government functions — full-scale event production with celebrity and protocol management.
- Concert promotion
- International artists
- Corporate & government events
- Live production
- Venue management
Trading & Distribution
Commercial trading and distribution networks serving multiple sectors across the region.
- Product distribution
- Supply chain partnerships
- Procurement support
- Retail networks
- B2B trading
Hospitality & Tourism
Investments in hotels, resorts, conference facilities and tourism-related developments.
- Hotels & resorts
- Conference facilities
- Hospitality management
- Tourism partnerships
- Guest experiences
Real Estate & Property Development
Strategic property development across commercial, mixed-use and investment categories.
- Commercial development
- Mixed-use projects
- Land acquisition
- Property management
- Urban development
Strategic Investments
Selective investments across technology, agribusiness, manufacturing, energy, infrastructure and regional expansion.
- Technology
- Agribusiness
- Manufacturing
- Energy & infrastructure
- Regional expansion
— Why Baitu Group
Where vision meets opportunity.
Nearly 30 years of business experience
Strong regional network across East Africa
Proven record in media and communications
Extensive event management expertise
Diversified investment portfolio
Trusted by governments, brands and communities
— Let's build
Partner with Baitu Group.
Business inquiries, media partnerships, investment opportunities or event briefs — we respond within 24 hours.